Rihanna
Loud Campaign
Overview:
Concept, design, development and implementation of the online campaign for 2010’s Loud. Campaign involved rihannanow.com and related social media sites such as Facebook, Twitter, MySpace and YouTube.
Rated R Campaign
Overview:
Concept, design, development and implementation of the online campaign for 2009’s Rated R and the subsequent “Last Girl On Earth” tour. Campaign involved rihannanow.com and related social media sites such as Facebook, Twitter, MySpace and YouTube.